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和于心、兴于谋、精于勤、赢于搏
和于心：和于心是纪创人必须始终秉持的核心价值观。纪创公司把“员工的心”当作“企业的根”，在对职工及其家庭负责的基础上，人性化地进行管理，坚持制度面前人人平等，公开、公平、公正地进行阳光操作，同时，给职工充分的知情权、参与权和监督权，充分发扬民主、顺应民意，形成“和衷共济”的良好风气。
兴于谋：兴于谋要求我们拥有丰富和精深的知识、长远的目光。纪创人以精深的专业知识、宽阔的视野、高瞻远瞩的眼光和海纳百川的胸怀，用市场化的视角去思索公司未来发展的问题。纪创人为了能够准确把握行业的发展，要有大局观，从长远角度看问题，关注宏观的发展，善于并不失时机的进行企业战略谋划和果断的进行决策，谋定而后动，三思而慎行，保持纪创公司始终以迅猛的劲头蓬勃发展，永立潮头。
精于勤：我们提倡员工在工作上勤奋努力，在业务上精益求精，不断学习，秉承“工作就是事业、职业就是生命”的理念。将个人目标融入企业目标，善于从工作中寻找乐趣，使工作有价值、有意义。纪创人要成为具有核心专长与技能的职业选手，能够创造独特价值，在平凡之中做出不平凡的业绩，使自己不可替代。
赢于搏：拼搏进取是纪创公司传统的历史价值观。纪创人必须发扬艰苦奋斗、拼搏进取、勇于牺牲的精神，创新奋斗，“一天一小步，一年一大步”。纪创人必须具备超强的承受压力、适应变化的能力，要勇于直面艰难困苦，不畏艰险，不惧重压，争创佳绩。
Harmony from the heart: Harmony from the heart is the core value that Ji-Chunag people must always uphold . Our company regards "employee Heart" as a "corporate root" on the basis of the responsibility for the employees and their families, we manage in a humanized way, adhere to equality before the institution, operate in a open, fair and just manner like in broad daylight. Meanwhile, we give workers adequate rights of information, participation and supervision, give full play to democracy, public opinion, formating a good atmosphere of "co-operative" .
Prosperity from scheme: prosperity from scheme requires us to have a rich and deep, long-term vision. Ji Chuang people, with deep expertise, broad vision, and tolerant to diversity in mind, speculate the future development of the company, with the market-oriented perspective. In order to be able to accurately grasp the development of the industry, Ji Chuang people have the overall concept, look at a issue from a long-term perspective, pay attention to macro concerns, and to seize the opportunity to make good corporate strategic planning and take manful decision-making. We plan first before making any decisions, think twice and operate with caution to maintain our company always flourishing at a rapid momentum, and always standing at the top of tide.
Refinement from diligence: We encourage our employees to work hard at work, promote excellence in business, and keep learning, adhering to the philosophy of "job is career, career is life" . We advocate our people to forge personal goals into business goals, seek fun from work, and make work worthwhile and meaningful. Ji-Chuang people should become a professional player with core expertise and skills to create unique value, make extraordinary achievements in ordinary among and let themselves irreplaceable.
Winning from enterprising: Enterprising is Ji Chuang’s traditional historical values. Ji Chuang people must carry forward the spirits of hard working, enterprising and sacrifice to innovate and struggle, "one small step for a day, a year a big step." Ji Chuang people must possess superior ability to shoulder pressure and adapt to changes, have the courage to face hardship, danger, fear of stress, and strive for success.
